Independent product profile

Tracks mentions and citations of your brand across ChatGPT, Perplexity, Gemini, Claude, and AI Overviews.
Product overview
Monitors how often your brand appears in AI-generated answers, tracks sentiment and accuracy of brand descriptions across LLMs, discovers high-intent prompts driving AI visibility, and benchmarks competitor positioning in AI search results.
Based on its published feature set, Semrush brings brand mention monitoring, citation tracking, sentiment analysis, competitor benchmarking, and prompt discovery into one workflow.
The recorded coverage spans ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, and Grok. Measures with provider APIs.
The published product does not include content writing, content publishing, off-site citation building, and outreach. Those are verified absences, not missing research.
Best for
Teams that need brand mention monitoring, citation tracking, sentiment analysis.
Skip if
You need content writing, content publishing, off-site citation building — we confirmed those aren't offered.
| Plan | Price | What you get |
|---|---|---|
| SEO | $139/mo | daily Full notesHide notes5 websites to monitor, 500 keywords to track daily, basic keyword research and competitor analysis, Position Tracking, Site Audit, track performance in AI search, monitor AI sentiment, AI visibility reports for any domain, monitor custom prompts. No dedicated AI Visibility Toolkit quotas (prompts/domains) listed for this tier. |
| Starter | $199/mo | 50 prompts · daily Full notesHide notesSEO: 5 websites to monitor, 500 keywords to track daily, keyword research and optimization tools, competitor insights tools, MCP access. AI Visibility: 50 prompts to track daily, 1 domain for AI brand performance, 300 AI visibility reports per day, AI-ready Site Audit. |
| Pro+ | $299/mo | 100 prompts · daily Full notesHide notesAll Starter features plus: 15 websites to monitor, 1,500 keywords to track daily, historical SEO data, content optimization, keyword cannibalization analysis, multi-location/device tracking. AI Visibility: 100 prompts to track daily. |
| Advanced | $549/mo | 200 prompts · daily Full notesHide notesAll Pro+ features plus: 40 websites to monitor, 5,000 keywords to track daily, SEO share of voice, API data integration. AI Visibility: 200 prompts to track daily. |
| Monitors brand mentions | Yes | ||||||||||||||||||
| Tracks citations | Yes | ||||||||||||||||||
| Sentiment analysis | Yes | ||||||||||||||||||
| Competitor benchmarking | Yes | ||||||||||||||||||
| Prompt discovery | Yes | ||||||||||||||||||
| Writes content | Doesn't | ||||||||||||||||||
| Publishes content | Doesn't | ||||||||||||||||||
| Builds off-site citations | Doesn't | ||||||||||||||||||
| Does outreach | Doesn't | ||||||||||||||||||
| Share of voice | Not published | ||||||||||||||||||
| Recommends fixes | Not published | ||||||||||||||||||
+9 not publishedHide unpublished
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| Web app | Yes | ||
| Public API | Yes | ||
| MCP server | Yes | ||
| Chrome extension | Not published | ||
| Slack app | Not published | ||
+1 not publishedHide unpublished
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| PDF reports | Yes | ||||||||
| Google Sheets | Yes | ||||||||
| White-label reports | Yes | ||||||||
| Scheduled reports | Yes | ||||||||
| Shareable dashboards | Yes | ||||||||
| CSV export | Not published | ||||||||
| JSON export | Not published | ||||||||
+4 not publishedHide unpublished
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| Multiple brands | Yes |
| Client sub-accounts | Not published |
| Role permissions | Not published |
| SOC 2 | Doesn't |
| ISO 27001 | Doesn't |
| GDPR | Yes |
| SSO | Not published |
| Data residency | Not published |
Not published is not a no.Yes means it is on their site. Doesn't means we read a page that would list it and it wasn't there. A blank in their docs is a gap in ours — not a claim about their product.
Same research depth. One real difference on each row.
vs Peec AI10 engines · $80/mo$80/mo
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vs RankScale11 engines · $20/mo$20/mo
vs SuperlinesWrites content: Semrush no · Superlines yes€74/mo
vs PromptwatchWrites content: Semrush no · Promptwatch yes$95/moSourced rounds only — we never add them into a running total.